How we work
All media. One plan. Optimised to your goals.
We cover the full media landscape - digital and classic - and build every plan around two questions: what are you actually trying to achieve, and where does the next euro deliver the best value?
Goal-led
Plans start from your commercial objective, not from a channel template.
Value-driven
Every channel earns its place on measurable contribution, not on habit.
Channel-agnostic
Digital, programmatic, social, audio, TV, print, OOH - chosen on merit.
Our toolset
The platforms behind the work
We choose our toolkit to match each client's needs. Each platform earns its place by making the work more transparent, more accountable, or more useful to you.
We lean local where it matters - aligning our toolkit with GDPR, the Medientransparenzgesetz and wider EU guidelines, and favouring tools and data centres that keep data close to home.
Adform
Our primary demand-side platform for programmatic buying - display, video, audio and CTV. Adform gives us transparent inventory access, granular bidding control and a clean audit trail across every campaign.
As a European provider, Adform meets the highest standards for data protection and information security. Its ISO/IEC 27001 certification underlines the consistent protection of sensitive data and adherence to internationally recognised security standards. At the same time, the full-stack platform allows for an exceptionally high degree of individual optimisation controls - a combination no other DSP has offered us.
Certified partner
First Adform-certified partner agency in Austria.
Social Media
We work with the leading platforms Facebook, Instagram, Google, TikTok, Reddit, Snapchat, X, LinkedIn and Pinterest. At the same time, we are constantly on the lookout for new opportunities to continuously expand our offering.
Funnel.io
The data layer that pulls every paid media source, analytics platform and conversion stream into one consistent, harmonised dataset. It removes the spreadsheet glue and makes cross-channel reporting reliable.
Looker Studio
Where the numbers become decisions. We build dashboards that tie media activity to business KPIs - built for the people who actually use them, not just for the agency that ships them.
Market & Media Studies
With access to all relevant market and media studies in Austria, we turn data into a competitive advantage - for precise audience analysis, well-founded decisions and strategies that work.
Media channels
Every channel, evaluated on its own merit
We plan and buy across the full spectrum. The mix is built around your audience and your goal - not around what's easiest to invoice.
Our buying methodology is optimised to your campaign KPI - allocating budget across media channels and buying types like direct, open marketplace and deal-based delivery, whichever combination delivers the most efficient outcome.
Types of buying
How we buy, not just what we buy
The buying type is a lever, not a default. We mix approaches based on what the KPI rewards - sometimes the right answer is a guaranteed direct deal, sometimes it's open auction efficiency.
Programmatic
Automated, biddable buying across DSPs and private marketplaces. Granular targeting, dynamic optimisation and full transparency on where every impression runs.
Guaranteed Environment
Reserved inventory in vetted, brand-safe environments - guaranteed delivery against agreed placements, audiences and contexts, with no auction surprises.
Direct
Negotiated direct buys with publishers - fixed placements, guaranteed inventory and premium environments where context matters most.
Private Deals
Preferred deals and private marketplaces - curated inventory with priority access, agreed pricing and the control of direct paired with the efficiency of programmatic.
Let's talk about your goals - and the best way to reach them.
A short conversation is usually enough to see where the value is.
Get in touch